LAKE SUCCESS, N.Y., November 23, 2010 – Continuing a business partnership that has lasted nearly two decades, Canon U.S.A., Inc., a leader in digital imaging, today announced it has agreed to a new year-long sponsorship with Madison Square Garden.
"In today's competitive business landscape, it is critical to have strategic sponsorships and alliances where our Company's brand is highly visible to key market segments," said Bunji Yano, senior director and general manager, Corporate Communications, Canon U.S.A. "Over the years, Canon has enjoyed wonderful relationships with MSG and we feel it has helped heighten the value and visibility of the Canon brand."
Under the terms of the new agreement, the Canon logo will be displayed on a pair of dasherboards during all Rangers regular season and playoff home games. Canon will also present a 30-second feature titled "A Moment in Rangers History" on the center-hung scoreboard during 21 regular season home games.
"As the Rangers mark their 85th Anniversary season, we are proud to also celebrate the extension of our partnership with Canon, one of the team's longest standing partners," said Greg Elliott, senior vice president of marketing partnerships, MSG Sports. "We look forward to showcasing Canon's broad array of industry leading products to our loyal and passionate Rangers fans."
Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions. Its parent company, Canon Inc. (NYSE:CAJ), a top patent holder of technology, ranked fourth overall in the U.S. in 2009†, with global revenues of US $35 billion and is listed as number six in the computer industry on Fortune Magazine's World’s Most Admired Companies 2010 list. Canon U.S.A. is committed to the highest levels of customer satisfaction and loyalty, providing 100 percent U.S.-based consumer service and support for all of the products it distributes. At Canon, we care because caring is essential to living together in harmony. Founded upon a corporate philosophy of Kyosei – "all people, regardless of race, religion or culture, harmoniously living and working together into the future" – Canon U.S.A. supports a number of social, youth, educational and other programs, including environmental and recycling initiatives. Additional information about these programs can be found at www.usa.canon.com/kyosei. To keep apprised of the latest news from Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/rss.
† Based on weekly patent counts issued by United States Patent and Trademark Office.
All referenced product names, and other marks, are trademarks of their respective owners.